Sprite's Liquid Freedom - Falling Away in Basketball Pool
Production Company: The Gang Films
Location: Bangkok, Thailand
Title: Liquid Freedom
Agency: O & M in Hong Kong
Director: Josh Taft
DOP: Flavio Labiano
Location: Bangkok, Thailand
Title: Liquid Freedom
Agency: O & M in Hong Kong
Director: Josh Taft
DOP: Flavio Labiano
This ads illustrated that the basketball players were exhausted from the heat. Then one of them drank a sprite and a friend immediately undressed and jumped into a basketball court which immediately turned into a swimming pool. His friends the other view and then immediately go jump into the basketball court. A basketball court as if it has been a swimming pool that is able to treat their hot taste. At the end of this advertisement, displayed products Sprite with its tagline "Freedom From Thirst" ("Freedom From Thirst"). For the lyrics of the song in the ad "Sprite" It also further strengthens the theme carried by the ad. Lyrics of the song fell together to invite to treat wounds. Connection with these ads is a sense of togetherness to treat thirst or thirst.
0 komentar:
Post a Comment